Brand Personality Archives | Page 2 of 6 | JCR Studios
-1
archive,paged,category,category-brand-personality,category-266,paged-2,category-paged-2,bridge-core-1.0.4,op-plugin,ajax_fade,page_not_loaded,,hide_top_bar_on_mobile_header,qode-theme-ver-18.2,qode-theme-bridge,qode_header_in_grid,wpb-js-composer js-comp-ver-5.7,vc_responsive
 

Brand Personality

Just because I’m a brand developer and marketing strategist doesn’t mean I haven’t had my own lessons to learn when it comes to unapologetically voicing my opinion + shining my light in my business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Taking ownership of our own voice + authenticity is something that each + every one of us has had to learn, and often continues to learn, as we evolve through our business — and ESPECIALLY as women. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here are a few facts (+ opinions) about me: ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨ I believe that being a single mom for 20+ years has helped me be a better business owner ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨ I’ve spent most of my adult life as a marketing designer, online course creator, + branding specialist ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨After several years in biz, I can truthfully say that mindset is the most important factor in biz success. If you haven’t mastered the attitude and the tenacity you‘ll have limited success ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨ I am fiery AF but I also have a very...

If you're personal brand, I’ll bet you’re allll about making an impact. Marketing has changed dramatically in the past 10 years with social media. To the point where now, if you have access to the internet, you can run a business & have your own personal brand. However - not all brands are created equal. A strong personal brand that gets seen and perceived in the marketplace in the way you desire - is the goal. Here are 3 things all strong personal brands have in common: 1️⃣ Your uniqueness is your superpower It’s loud out there, especially online. Making sure that you totally own your strengths + quirky personality that makes you stand out is critical. You have your own style and you're unlike anyone else out there. Own it & you'll shine! 2️⃣ Share your heart centered mission & value Here’s where this specific purpose comes in. Once you’ve identified how you can help, share your enthusiasm! People...

You may have skills up the ying-yang but if you don’t know why you’re in business, then you’ll keep feeling stuck and it’ll be virtually impossible to make impact in your biz or even build an authentic brand for that matter. Back in 2005, I dreamed of having my own full-time business and I had a gem of an idea inspire me. But as a single mama earning only about $50k/year, I was scared + felt unsupported on that path. I was very clear with what the conditions would have to be in order for me to have the stick-to-itiveness to succeed.  After 2 attempts within 7 years that proceeded, I found myself tripping over what inspired me to try that was different, plus what I thought I *wanted* to do (oh the pain of being a multi-passionate entrepreneur *sigh*), vs what I was *good* at.  It took all those years questioning my career multiple times,...