Visibility Archives | JCR Studios
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Visibility Tag

For all entrepreneurs, cultivating a brand is the most important thing you can possibly do because your business is driven by your heart-centered mission + in order to achieve next level success, you must recognize + perceive your business as a commodity. Not simply a personality. Your mission is to make impact, right? But in order to grow + to be a thriving business, there has to be an increase of sales over time. It's time to look at how you view your brand from your audience's perspective. You may have a personal brand + your personality is closely + perhaps inextricably linked to it. You may protest this notion that your biz is actually a commodity - but if you sell products or services under a business then yes, it is. To be clear: YOU are not a commodity, but your business IS. If this resonates, then perhaps it's time to start see the...

Have you ever judged yourself based on how many likes, comments or maybe the lack-there-of, on your social media posts? Or maybe you held back posting your strong opinion for the fear of criticism + haters. I know I have. Too many times for my bruised ego to admit. Until one day, I had a mentor give me a reframe on raving fans, followers, and haters. She said you can't judge the quality of your posts on the engagement or dilute your voice because that twisted perspective will hold you back from the uninhibited inspired action that you need to post freely, frequently + without giving a royal eff! It's the secret to upleveling in your business. And also, she said "You never know who's watching". Then she proceeded to share the numerous times she's had people who she didn't know and who never EVER engaged in her posts, reach out and hire her - all...

Good. It means you're growing! You're a business owner - which means you're a badass risk taker. You didn't start this business believing it was going to be easy, am I right? Running a business requires us to get uncomfortable and stay in uncertainty so much of the time. Getting comfortable with being uncomfortable is one of the keys to continuously grow and expand your business. So why do people sliiiide back into the cozy comfortable nest of what's familiar? It's human nature - that's why. We haven't built those neural pathways yet so our brain and subconscious perceives that change & growth as a threat to our survival, until we consistently, and consciously make new habits our norm. Usually people have a limiting belief that they can't achieve what they want - for whatever reason. One of the best and fundamental keys to success to changing this *failure* mindset is getting the right support to work through this...

Standing out isn't rocket science. But it IS busy in the online world - I get it. And unless you understand your own brand you may find yourself scratching your head and buying up every possible program known to humankind trying to figure out what everybody else knows that you don't. Here are some things you do need to know that will help you stand out. You are completely unique. As in - like a snowflake, or zebra stripes...

This hot topic is one of my favs because it’s all about how your brand can convert into money for you. And don’t we ALL wanna make more of the good stuff? Have you ever put blood, sweat and tears into creating an offering, written an ebook, sent a newsletter, or built a website, expecting to receive rave feedback, only to hear crickets after you’ve proudly launched it out into the world? It sucks, I know. But ever wonder why that happens? Here’s a quick story to explain… When I made the transition from my corporate job to my online business a few years ago, I learned this the hard way (visualize mild kicking, flailing and screaming). Even though I felt I was ahead of the curve with already having a background in branding and marketing, running my own business “online” seemed completely daunting. I figured I’d do what I knew best – to create....